No-cost website traffic strategies
By Jim Daniels
OK, so you're plugging along in your new online
venture. You have a website but not much of an advertising budget.
So how do you get people to your website without spending money?
Believe me, I've been there. And it ain't easy!
But rest assured, there ARE some great ways to get
targeted website traffic online, without spending a dime. Truth be
told, I relied heavily on free web marketing strategies during my
own start-up years. And many of the strategies and resources I used
back then are STILL bringing me traffic today, some six years later.
So if you're on a tight budget, take the time to try
every one of the strategies mentioned today. You just can't beat the
Start Page Networks
Start page networks are fairly new online. The way
they work is fairly simple. You join for free and then click a link
to set your browser's home page to a "network page". In other words,
every time you start your browser (or click home) you will get a
page from the start page network you joined. The pages promote sites
from members in the system. And you earn traffic every time you
either open your page or refer a new member.
If it sounds confusing, it really isn't. It utilizes a
basic viral marketing strategy to grow your traffic. And while it
may not be the answer to all your traffic needs, it can certainly
There are a number of these systems available online
now and I've tried a few. Of the handful I've tried, the best has
been TrafficSwarm. "TS" is from an ol' web friend Sam Robbins and it
is pretty slick. TrafficSwarm offers many unique ways to earn
targeted website traffic.
I set up a TrafficSwarm account (for free of course)
and it was directly responsible for $750 in sales the first week.
That's pretty impressive. I believe the quality of traffic from TS
is higher than most start page networks for one simple reason... the
client chooses what they want to click on, rather than forcing them
to see one specific page they may not be interested in. That means
better CONVERSION since you have a much more targeted visitor when
Try TrafficSwarm today. It takes just a few seconds to
set up and can bring you quite a bit of decent quality traffic.
If you can put together a website, you can write an
article or two every month. Yet it still surprises me how many
people don't use articles to grow their website traffic.
All it takes is a few hours each week or month to
write about what you know and then have it looked over by someone
with editing skills. Then, you tack on a small footer with your URL
and fire it off to a list of ezine and magazine editors who publish
material related to what you're marketing. That's it!
You can also post the articles at your own site with
re-publishing permission for other webmasters. See
http://www.bizweb2000.com/articles.htm for an example of how I do
Anyone who reads my stuff regularly knows how much I
like this promotion method. The fact is, it was responsible for a
large part of my traffic early in my web marketing campaign.
So if you're on a limited marketing budget, you should
start committing time to writing at least one article each month.
Then grab a good email merge program like the one I use called
WorldMerge, it will let you keep a list of editors and contact them
personally via email. It's a great tool for establishing
relationships with key people in your industry and getting
visibility for your website.
You've probably read about how important it is to have
lots of links on the web pointing to your website. Not only does it
grow your traffic, it helps your search engine ranking as well.
There are lots of ways to grow the number of links
into your site. Some webmasters simply search the web and then email
related sites asking for a link swap. In my opinion that is too
time-consuming and tedious.
And while there are lots of automated solutions
available, such as link farms and the like, many of these are not
search engine friendly. So you have to be careful when selecting a
Your link strategy has to include a way for people to
get a link from your site to theirs, as well as create a link from
their site to your site. And if you can automate the entire process
you'll save lots of time.
With all this in mind, I set up a link strategy using
a type of directory. You can see the directory (as well as grab a
high-profile link swap!) here.
What you'll find there is my "Internet Marketer's
Resource Directory." Basically, it's my link swap strategy. And it
works quite well. It generated more than 250 links for me over the
last 12 months, which would have taken me quite a bit of time and
energy. The links have brought fresh traffic to my site as well as
improved search engine ranking. I wish I had set it up when I was
first getting started online! Unfortunately, I did not give linking
a high enough priority back then.
So learn from my mistake. Set up a link strategy at
your site early on in your campaign. It will help you more than you
realize as time goes on.
Every month my sites receive thousands of visitors
from search engines. Most of the traffic I don't pay a single penny
for. And you can do the same thing. But you have to submit your
URL's to the right places -- the top search engines and directories
on the web.
And yes, there ARE still search engines that will
accept your site submissions for free. There are actually six
extremely busy search engines that have not (not yet anyway)
migrated to requiring payment for listings.
While there are also a few "paid submissions" that are
worth the somewhat steep price, you should first submit your site to
the still-free search engines. Here are direct links to the
submission areas of all six...
1. Google - The new leader among the search engines.
2. HotBot - Still going strong. Add URL
3. AltaVista - Been around forever. Add URL
4. DMOZ - The Open Directory Project: Add URL
5. Fast - (Formerly "All the Web"): :Add URL
6. Lycos - That dog is still kicking! Add URL (Follow
the InSite Select Link. The free submission option is on the far
As I mentioned, those six search engines above have
been responsible for sending literally thousands of visitors to my
websites and they will send thousands more.. all for free.
So take the time and get your site registered at these
engines today, while they are still a no-cost strategy!
Article by Jim Daniels of JDD Publishing.
has helped 1000's of regular folks profit online. Visit Jim