The Key Ingredients for Internet Success
by Shelley Lowery
The Internet has opened a whole New World of
opportunity for even the smallest home-based business owner. There
are countless numbers of new self-made millionaires that achieved
their newfound success on the Internet. These new millionaires are
no different from you and I. They started their Internet businesses
from the ground up, found a niche and built their success one day at
Can I really make money on the Internet? The fact of
the matter is that you really can make money on the Internet --a lot
of money. You simply must take the necessary steps to make it
happen. You must have a sincere desire to succeed and the attitude
If you are sincerely passionate about your success,
you will succeed -- it's that simple.
The true secret to creating a successful Internet
business, is pure determination. Most people fail just at the moment
they are about to succeed. Why? -- Because they give up. They lack
the true passion that it takes to succeed. As long as you keep
trying, you'll never fail.
Below, is list of what I feel are the most important
ingredients for Internet success:
In order to be successful, you must be completely
passionate about your business and your success. If you don't have a
"sincere" passion, you won't have the necessary personal drive that
it takes to succeed.
Your Own Domain (www.yourdomain.com)
Businesses hosted on a free server are not taken
seriously and are generally considered to be unprofessional. If a
company doesn't care enough about its business to get its own domain
name, potential customers may not feel comfortable doing business
with them. A company with its own domain name and a professional
looking website will have a much higher rate of success when
compared with most business sites hosted on free servers.
Your website is a direct reflection of you and your
business. Creating a professional website designed to sell will take
a great deal of time and effort, as there is much more to take into
consideration than design. You must look at a much broader picture
and specifically design your website to sell.
In order to create a steady stream of traffic to your
website, you must give your visitors a reason to visit and continue
to visit in the future. You must provide your visitors with fresh
content on a continual basis.
No matter how great your website is, unless you're
receiving quality, targeted traffic, it will be useless. Your
website may receive hundreds of visitors each day. However, if they
aren't interested in the products or services you're offering, your
web traffic won't mean a thing. You must drive a continuous stream
of targeted traffic to your website.
Opt-in List (Ezine)
Having your own publication is an absolute essential
part of your success. They not only provide you with a direct line
of communication with potential customers and enable you to promote
your products or services, but they also build credibility.
Your Own In-Demand Product
Although marketing affiliate programs can provide you
with a nice income, true Internet profits come from marketing your
own in-demand product.
Killer Sales Copy
Your words are the entire foundation of your business.
Your product, website and marketing strategies all depend upon your
words. You must learn how to write persuasive words specifically
written for your targeted customer. You must feel your customers
needs and write your copy with passion, excitement and benefit.
Killer Marketing Strategy
Developing a successful marketing strategy is an
essential part of your online success. In order to succeed, you must
develop and implement a strategic plan that includes all of the
A great product A website specifically designed to
sell A killer marketing strategy
Each step plays an important role in your overall
strategy and must be developed to its fullest potential. If even one
step fails, your chances of success will be minimal.
Instant Product Delivery (downloadable, instant
Internet users are starving for information, as that
is what the Internet is all about. They have a sincere desire to
learn and want the information they desire right now.
The best products to sell on the Internet are those
that can be instantly delivered over the Internet.
Accept Credit Cards
If you're doing business on the Internet, accepting
credit cards is an absolute must. You must provide your visitors
with an easy online ordering process and the ability to pay for
their order right online.
As an Internet entrepreneur, it is your personal
responsibility to ensure that your visitors feel very comfortable
with you and your website. In order to gain your visitors' trust and
confidence, you must build your credibility.
Your attitude is the MOST important factor in
determining your success. You MUST think positively and be willing
to tackle any obstacle that comes along. The fact is, you CAN do
whatever you put your mind to. You simply have to believe you can
and believe in yourself above all else.
Copyright © Shelley Lowery
About the Author:
Shelley Lowery is the
author of the acclaimed web design course, Web Design Mastery. >http://www.webdesignmastery.com
And, Ebook Starter - Give Your Ebooks the look and
feel of a REAL book. http://www.ebookstarter.com
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